Why is an excellent Website Designer?

When designing a fresh website, or redesigning an older website, there’s a delicate balance between the creative-the look and feel of the website-and the technical-which is why is the website work.

Over-emphasis of one, or another, can lead to an internet site that either looks great, but doesn’t function that well, or can provide an internet site that functions great but doesn’t look good at all.

Many website designers are either very technical or very creative. Seldom do you will find an internet site designer who’s great at both coping with Online Stores the technical issues of building an internet site and who’s also a good graphic designer.

Getting the Best of Both Worlds

Ideally, you may wish to find an individual or company which can offer you a high level of expertise in the design and feel of the website, and provide outstanding technical solutions. While graphic designers can generally create beautiful website designs, their ability to create complex technical solutions might be very limited.

And conversely, a programmer or web developer who’s very technically savvy might not be able to give your website design that extra sparkle it needs to truly shine.

Web Designers Are Not Programmers

Programmers create applications or software and normally have no training or expertise in how a website should look or function.

Most programmers, while technically competent, know computer languages inside and out and can code your website, but programmers normally have no graphic design training. Most programmers come from a university’s computer science curriculum, and few, if any, will have a graphic design class an elective. When you want your designer to be able to solve technical issues or at least oversee them, website visitors are visually interacting together with your website, so the design and feel of your website, navigation and organization of information is incredibly important.

Great Website Designers Begin to see the Big Picture

Truly great website designers will have the ability to look beyond the task of making your website, and may also wish to know where your website fits into your current marketing strategy, and what the primary goals are for the website. Too many websites are produced without paying close attention as to the the website will actually accomplish.

Establishing primary and secondary goals for an internet site is quite important. However, building the ultimate website that misses the mark or fails to accomplish basic website goals is just a waste of everyone’s time and money. You can usually tell if your website design resource is looking beyond the immediate project by the questions they ask-or don’t ask.

Speak English, Not Techno-Babble

A good website designer will undoubtedly be knowledgeable, but won’t resort to using excessive techno-babble to confuse or overly impress a client. Great web developers understand what they are speaing frankly about, but shouldn’t talk down for you, the client.

Educated clients are the very best clients. You don’t need to know everything your developer knows, however you have to know that they are truly competent and they are able to communicate effectively with you. Think of your website designer as being a sort of partner in your company’s marketing efforts; a part of your current team.

Just Obtain it Done Already!

Great website designers are organized and can manage their time effectively. Often, technology projects take far longer then they need too because too little attention will be paid to project progress and resolving issues that are stalling a project.

Your web developer should be considered a self-starter, and shouldn’t rely on you reminding them that the project is behind schedule. If you are utilizing a company to create your website, ensure there’s a project manager involved, who can offer weekly status meetings and who’s pro-active in resolving issues that will affect the time-line of the project and the website launch date.


While many individuals and companies provide website design services with a high degree of expertise, the amount of professionalism varies from individual to individual and company to company.

When first contacting a possible website designer, try to find signs of professionalism-or not enough professionalism. Once you call them, do you get a call in a reasonable fashion? Does the developer or company keep regular office hours? Once you send a message, could it be answered promptly and would be the responses professional?

It is always best to test and avoid working together with a significantly less than professional company, but evaluating someone before you have to be able to start working together with them could be difficult. From the first contact you make together with your vendor, be searching for signs that somebody might be significantly less than professional.

Working with an individual or perhaps a company that’s not professional is only going to result in frustration on your own part since the project moves along or grinds to a halt. But working together with somebody who understands the business enterprise world and values your time, returns your calls and emails promptly and professionally, may help make the project experience far more pleasant.

Five Methods for Locating a Great Web Designer

1) Get referrals.
When you yourself have business associates or once you learn business owners who’ve great websites, question them who provided their website expertise, and if they’d recommend a developer or company to you.

2) Review portfolios or example websites.
Have potential designers you’re considering showing you their work and to walk you by way of a few website projects, explaining their development process in detail.

3) Ask questions.
Interview your potential website designer, just as you’d when interviewing anyone to work for you. Although it may be a short term assignment, it’s still an important project and both time and money are at stake.

4) Get reveal proposal.
Before starting your project, ensure that you get reveal written proposal from your resource. A clearly written proposal will detail the technical approach to be used, all work to be supplied by the website vendor, all project costs and assumptions.

Ensure the proposal details most of the project requirements and spells out how additional work will undoubtedly be defined and approved. Ensure the proposal clearly details the responsibilities of both parties so there’s no finger pointing if there are project delays.

5) Check vendor references.
Before signing a proposal or giving anyone a go-ahead on your own project, be sure to get references for both individuals or the organization you’re considering using for the project.

Call and talk with previous clients who’ve worked with the potential website designer and be sure to ask how issues with the project were dealt with.

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